Kaimi Kyomoon SCF

Guidlines for good marketing images.

QUALITIES OF A GOOD MARKETING IMAGE

instantly grabs the eye

You want people to notice it from across the room.

pleasing or interesting enough to hold the eye

Once people notice the image you want them to zoom in on it to find out what your message is.

clear message

Anyone seeing the image will immediately understand the message.

persuasive message

The whole point of a marketing image is to influence the behavior of those who see it.