Business, Education, and Marketing

Welcome to the Marketing section of the Second Life Wiki. Many of these pages are set up for community participation to provide current and accurate information. Your participation is essential to maintaining a useful resource. If you find better resources elsewhere, please point to them; life's too short to duplicate information.

Press Information about Linden Lab and Second Life

• Company Overview- including company background, fact sheet, and management profiles
• Second Life Overview- overview of Second Life features
• Second Life Technology - technologies used to create the Second Life experience
• Second Life Image Gallery - Second Life screenshots
• Press Contacts - contacts for media inquiries
• Linden Lab Press Releases - Linden Lab's press releases from lindenlab.com
• Recent Articles in the News about Second Life & Linden Lab - Linden Lab's recent articles list from lindenlab.com
• Links to Second Life Economic Data- includes statistics, graphs, and market data

Marketing Content

• Brands - lists of publicly announced brands in SL, as well as non-profit and government organizations
  • Tateru's Mixed Reality Headcount - Compares traffic to the top 3 Resident businesses versus 10 real-world businesses in SL
• SL Videos - Second Life-related videos, by category
• Business Blogs - blogs about business uses of Second Life
• Recent Business Articles - Articles about business in Second Life
• Second Life Project Articles - Articles about projects by Second Life Solution Providers
• Marketing Your Products In Second Life - suggestions for ways to promote your products in the Second Life community
• Second Life-related web applications - Web services or applications that extend Second Life
• MailingLists - Mailing lists directed at businesses involved in Second Life
• Classifieds&Exchanges - Employment and project listing exchanges & classifieds
• SLPeriodicals - Second Life-related periodicals, including editorial and advertising contact information
• SL Radio & TV - radio and TV companies and channels in Second Life
• Second Life-related User Groups
• Volunteer_Portal- The Volunteer Portal not only provides some useful resources for dealing with Second Life, but also provides access to knowledgeable, enthusiastic Residents who may be interested in being hired to support events and activities in Second Life
• Second Life Disability Resources from the Heron Sanctuary - a list (without links) of disability resources in Second Life

Market Research & Data

• Market Data Home
• Links to Demographic Studies - a list of available studies about our residents and their RL behavior.
• The 2007 Second Life Market Data Project - A group is spearheading a collaborative effort to get voluntary data from a large group of Residents during this calendar year.
• Market_Research_Suppliers - a list of market research suppliers with experience in Second Life
• Other Second Life Studies - a list of other research or studies of Second Life

Presentations

• Businesses in Second Life - Introduction to Second Life for those interested in bringing external business into Second Life. Includes history, core principles, uses of Second Life for the business community, and how to enter Second Life (includes notes)
  • PDF Version: http://s3.amazonaws.com/linden-presentations/SLBizU_Public_0705_PDF.pdf
  • Notes in PDF: http://s3.amazonaws.com/linden-presentations/SLBizU_Public_0705_Notes.pdf

Issue Tracker

• Recently resolved issues (general resolutions in last two weeks)
• All fixed bugs, sorted by votes
  • You just need to login with your Second Life name, then you can see the growing lists. Also to emphasize community spirit, some of these bugs were patched by Residents!
• More handy filters are on the main page of Issue Tracker

Getting Started

• Frequently Asked Questions (from What Is Second Life? on secondlife.com)
• New Media Consortium's Getting Started
• Getting Started in Second Life by Random Unsung and Prokofy Neva
• How to learn about Second Life before learning Second Life (Eric Rice)
• Getting Started in LSL scripting in Second Life
• Using the Linden Scripting Language: Tutorial on basic LSL capabilities
• Noob Be Gone Video Tutorials
• See also Recent Business Articles - Articles about business in Second Life