Business, Education, and Marketing

Welcome to the Marketing section of the Second Life Wiki. Many of these pages are set up for community participation to provide current and accurate information - your involvement helps maintain current and accurate information. If you find better resources elsewhere, please point to them; life's too short to duplicate information.

Press Information about Linden Lab and Second Life

What is Linden Lab?- Overview of Linden Lab, including a brief history and list of management
What is Second Life?- Overview of Second Life
Second Life Technology - Overview of the Second Life Platform
Press Contacts - Contacts for media inquiries
Linden Lab Press Releases - Linden Lab's press releases from lindenlab.com
Recent Articles in the News about Second Life & Linden Lab - Linden Lab's recent articles list from lindenlab.com
Links to Second Life Economic Data- Includes statistics, graphs, and market data
Linden Lab Fact Sheets

Marketing Content

Brands - Lists of publicly announced brands in Second Life, as well as non-profit and government organizations
- Tateru's Mixed Reality Headcount - Compares traffic to the top 3 Resident businesses versus 10 real-world businesses in Second Life
- Project Factory Second Life Statistics - Tracks top 25 brands in Second life, based on traffic
Second_Life_Videos - Second Life-related videos, by category
Second_Life_Images - Second Life image sources
Business Blogs - Blogs about business uses of Second Life
Recent Business Articles - Articles about business in Second Life
Second Life Business Brief A business-focused summary of blog posts, case studies and more.
Second Life Project Articles - Articles about projects by Second Life Solution Providers
Marketing Your Products In Second Life - Suggestions for ways to promote your products in the Second Life community
Second Life-related web applications - Web services or applications that extend Second Life
MailingLists - Mailing lists directed at businesses involved in Second Life
Classifieds&Exchanges - Employment and project listing exchanges & classifieds
Second_Life_Periodicals - Second Life-related periodicals, including editorial and advertising contact information
Second_Life_Radio & TV - Radio and TV companies and channels in Second Life
Second Life-related User Groups
Marketing White Papers - White papers about business use and positioning of Second Life
Volunteer_Portal- The Volunteer Portal provides useful resources for dealing with Second Life, and provides access to knowledgeable Residents who may be interested in being hired to support events and activities in Second Life

Vertical Markets - Specific Uses

Second Life Disability Resources from the Heron Sanctuary - A list (without links) of disability resources in Second Life
- Resources and projects for the visually impaired
Science-related places in Second Life
Healthcare-related places in Second Life
Medical uses of Second Life
Educational Uses of Second Life Don't let the title fool you, this is a thorough categorized list of amazing uses of Second Life appropriate for business and education.
Real Life Government in Second Life - A wiki to share information on what international government agencies are publicly doing in Second Life, interesting links, and guidance from others on government related policies.

Business Inquiries

Market Research & Data

Market Data Home
Links to Demographic Studies - A list of available studies about our residents and their RL behavior.
The 2007 Second Life Market Data Project - A group is spearheading a collaborative effort to get voluntary data from a large group of Residents during this calendar year.
Market_Research_Suppliers - A list of market research suppliers with experience in Second Life
Other Second Life Studies - A list of other research or studies of Second Life

Presentations about Second Life

Businesses in Second Life - An introduction to Second Life for those interested in bringing external business into Second Life. Includes history, core principles, uses of Second Life for the business community, and how to enter Second Life (includes notes)
- PDF Version: http://s3.amazonaws.com/linden-presentations/SLBizU_Public_0705_PDF.pdf
- Notes in PDF: http://s3.amazonaws.com/linden-presentations/SLBizU_Public_0705_Notes.pdf

Issue Tracker (Bugs & Feature Requests)

Learn about the Issue Tracker and how to use it
Recently resolved issues (general resolutions in last two weeks)
All fixed bugs, sorted by votes
- Login with your Second Life name and see the growing lists. Also to emphasize community spirit, some of these bugs were patched by Residents!
More handy filters are on the main page of Issue Tracker

Getting Started

Glenn's Tips for Businesses
Frequently Asked Questions (from What Is Second Life? on secondlife.com)
New Media Consortium's Getting Started
Getting Started in Second Life by Random Unsung and Prokofy Neva
How to learn about Second Life before learning Second Life (Eric Rice)
Getting Started in LSL scripting in Second Life
Using the Linden Scripting Language: Tutorial on basic LSL capabilities
Noob Be Gone Video Tutorials
It's not an economy, it's a product - understanding Linden Lab's view of Second Life
See also Recent Business Articles - Articles about business in Second Life

Solution Provider Resources

Community Development

Community Development Guide - This section is designed to aggregate knowledge about Second Life community development in one place and create a "living document" any Resident can edit and contribute to. It is our hope this guide will be useful to interested individuals, businesses, and organizations using the Second Life Main and Teen Grids.